Shop in or shop out?
As the retail market in Warsaw is maturing, high streets are coming back into favour as alternative locations.
During the 25 years in which they have been present on the Warsaw’s retail market, shopping centres have gained popularity, gradually pulling retailers away from high streets and transforming the purchasing habits of the city’s residents. Currently 42 shopping centres operate in the Warsaw Agglomeration, with a total GLA of more than 1.3 million m².
However, the shopping centre market is gradually maturing, and high streets are coming back into favour as alternative investment locations, diversifying expansion strategies of retailers.
What is today’s look of high streets in Warsaw? What has changed since the last survey JLL conducted three years ago?
Is the future of high streets bright or bleak? Let’s find out.